{"id":25954061,"date":"2026-05-29T11:57:19","date_gmt":"2026-05-29T18:57:19","guid":{"rendered":"https:\/\/community.wacom.com\/en-us\/?p=25954061"},"modified":"2026-05-29T11:57:24","modified_gmt":"2026-05-29T18:57:24","slug":"how-wacom-cintiq-pro-27-fuels-passion-and-innovation-at-kawasaki-motors-ltd","status":"publish","type":"post","link":"https:\/\/community.wacom.com\/en-us\/how-wacom-cintiq-pro-27-fuels-passion-and-innovation-at-kawasaki-motors-ltd\/","title":{"rendered":"How Wacom Cintiq Pro 27 fuels passion and innovation at Kawasaki Motors Ltd."},"content":{"rendered":"\n

In this case study, you will learn how professional creative pen display devices like the Wacom Cintiq Pro 27 have fueled innovation and efficiency at Kawasaki Motors, one of the premier global manufacturers of motorcycles and other vehicles.<\/p>\n\n\n\n

About Kawasaki Motors<\/strong><\/h2>\n\n\n\n

Since its foundation in 1896, Kawasaki Heavy Industries, Ltd<\/a>. has been involved in a wide range of businesses from ships, aircraft, rolling stock, motorbikes, robots and industrial plants, and has constantly introduced innovative products to the world. Kawasaki Motors<\/a> is the only division of the Kawasaki Heavy Industries Group that develops products for the general consumer market. The company boasts a broad product line-up that includes motorcycles, the JET SKI\u00ae personal watercrafts, ATVs (all-terrain vehicles) and SxS. Wacom\u2019s Cintiq Pro pen displays are used in the design process.<\/p>\n\n\n\n

How Wacom pen displays triggered digitization of design work at Kawasaki<\/strong><\/h2>\n\n\n\n

Kawasaki Motors Ltd.<\/a> has developed a wide range of products that embody the \"joy of driving and fun of handling\" under the corporate slogan \"Let the good times roll.\" Kawasaki brand motorbikes, known for the Ninja, Z-series and W-series, in particular, continue to attract many fans around the world, not only for their high performance and equipment that incorporate cutting-edge technology, but also for their innovative and distinctive design that sets them apart from the rest. <\/p>\n\n\n\n

The Styling Section of the Design Department, which designs all of the company\u2019s products, has been using Wacom pen tablets for over 15 years. Mr. Yu Shibuta, a lead and styling designer who has been with the company for 19 years, looks back:<\/p>\n\n\n\n

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\u201cWhen I first joined the company, most of the design work was still done by hand using analogue methods. When I joined the company, I was not a good artist, and I was not as good as my seniors. Around that time, a board-type pen tablet that no one else was using was sitting in a corner of my office, and being a new-fangled person, I tried it out straight away. As I was using it, I thought I could express myself as well as my seniors with it, and I got more and more absorbed in digital technology.\u201d<\/p>\n<\/blockquote>\n\n\n\n

As Mr. Shibuta became more and more familiar with pen tablets, the advantages of digital workflow over analogue in terms of expression and work efficiency became recognized in the department, and the usage rate of pen tablets gradually increased. When several pen displays were introduced, they were so highly rated that there was a battle within the department, and from there, digitalization proceeded at a dash, and now each designer has a Wacom pen display.<\/p>\n\n\n\n

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Want to download and read the entire case study, which details how Wacom Cintiq Pro 27 has improved team communication, increased efficiency, and supported innovation? Fill out the form below.<\/p>\n\n\n\n