Lauren Gonzalez

Should you use a Wacom tablet for graphic design?

April 16, 2021

Freelance graphic designers often have a myriad of clients and projects that they’re working on simultaneously. Because time is a limited resource, it’s super important to maximize the amount of  productive hours spent in the actual design process, while minimizing any inefficiencies to your workflow. Just as you shouldn’t use a child’s crayon for a professional design, you shouldn’t use a clunky mouse or imprecise trackpad when you can use the tool preferred by top professional designers: a Wacom tablet.

Vancouver-based graphic designer, Lauren Gonzalez outlines the top three reasons why she uses a Wacom Intuos Pro tablet for graphic design to make her workflow quicker, easier and more enjoyable. In fact, Lauren says the Wacom Intuos Pro large was one of the first investments she’d  made when embarking on her graphic design career – even before purchasing her Mac!

 

Having a Wacom tablet makes your life 1000 times easier and allows you to have 100 times more precision in your designs, illustrations, and photo retouching than a mouse or trackpad. It is the difference between finger painting and painting with a fine point paintbrush.

~ Lauren Gonzalez

 

Lauren posts regular tips for graphic designers on Instagram.


Learn more about Lauren Gonzalez

Lauren has been a graphic designer for over 11 years and an artist since she was very young, drawing and creating everywhere she could. After majoring in animation/illustration she switched to graphic design and has been an avid Wacom user since day one of her design career. She remembers learning Photoshop at Art Center on a mouse and how when she was introduced to a Wacom, she couldn’t believe anyone was even allowed to use anything but this tablet to create on the computer.

After working in-house as a designer and then creative director for 6 years, Lauren set out on her own, building a design business from scratch. The first purchase she made before starting her new venture was a Wacom tablet, followed by her iMac computer. She had tried some other tablets here and there, but their drivers were not stable and the fluidity and reliability were much lower than a Wacom, so it was natural that her first investment was this vital tool.

After hitting many bumps and struggles of finding work in that first six months of her design business, she was able to overcome the rough patch and grow her design business to what it is now, a consistent client and income machine. After realizing how many other freelance designers were struggling out there, she created an educational business for designers called 4 The Creatives with the primary mission to stop creatives from being undervalued and provide a roadmap for them to build their own dream businesses that could give them a living doing what they truly love.

She continues to put out weekly design-related tips and tricks on YouTube and Instagram as well as runs her signature course program called the Consistent Clients Blueprint, where her students go onto setting up successful design businesses of their own.

Instagram

YouTube

Facebook

Website

 

Related posts:

Professional Creativity and Collaboration Without Limits: Wacom Bridge Now Available for General Use with Splashtop

Professional Creativity and Collaboration Without Limits: Wacom Bridge Now Available for General Use with Splashtop

Storyboarding in Unreal Engine with Praxinos and Wacom

Storyboarding in Unreal Engine with Praxinos and Wacom

Costume Concept Artist Oksana Nedavniaya on her career journey, inspirations, and her upcoming sessions at Lightbox 2023

Costume Concept Artist Oksana Nedavniaya on her career journey, inspirations, and her upcoming sessions at Lightbox 2023

A huge opportunity for U.S. Wacom fans: Apply to become an Impact Affiliate with Wacom!

A huge opportunity for U.S. Wacom fans: Apply to become an Impact Affiliate with Wacom!

Connect with Wacom on social media

We asked character designer @omarsharif.creates to share part of his process. Check out his reference mix and how much fun he has experimenting with textures and colors. ⁣
Head to the #WacomBlog to read our interview with Omar! ⁣
Link in bio!⁣⁣
#wacom #characterdesign #digitalart #artprocess #madewithwacom #wacomcintiqpro #cintiqpro ⁣
180 4
See you in Berlin!💫 Come celebrate with us at @weareplaygrounds this weekend!

💡 Explore artist discussions, demonstrations, film showings interactive live sketching!

✍️ Visit our Wacom booth to experience and enjoy drawing on our latest pen-displays and tablets and some other surprises 👀

📅 Berlin, DE on May 25th-26th

See you there!

#TADBerlin #CreativeCommunity
91 5
A magical midnight forest... 🌲🌙🦉🎨🖌️⁣
That's what @yingshiart was conjuring in this amazing piece #MadeWithWacom. Tayler loves using color to evoke emotion and fullness in her paintings, and liberally uses adjustment layers, filters, and gradient maps. She trusts the creative process and lets go, allowing the subconscious to put one hand on the wheel instead of micromanaging every detail. ⁣
Do you trust your creative process? ⁣
#WacomOne #digitalillustration #moodpainting #environmentdesign
997 15
Easy to pack & ready to go! 🏃🏻‍♂️

🆕 The new Wacom Movink easily fits in any bag and can be set up anywhere with a single cable. The best solution for creative professionals on the go!

Wanna get yours? Follow the link in our bio!

#wacommovink
412 7
Dive into the insightful first look of the NEW Wacom Movink by @wieger_poutsma, Digital Artist and Creative Director, working for clients like Netflix, Warner Bros, HBO and many more. 💻 🙌🏻

👉🏻 Follow the link in bio to discover all the benefits of our NEW Wacom Movink and shop yours!

#WacomMovink #CreativeProfessionals #CreativesOnTheGo
295 12
You got this! ✍️ Never stop creating. 🤘⁣
Animation made by the wonderful @javadoodles⁣
#MentalHealthAwareness #madewithwacom #TVPaintAnimation⁣
760 24
🆕 Alex Wätzel @dgtlcraft_postproduction , High-end photo retoucher & video editor with years of experience on the creative industry, also tried the NEW Wacom Movink!

Now’s your turn! Follow the link in our bio and discover all the amazing benefits of our new Wacom Movink💥

Ph: @akazie.photography 

#WacomMovink #CreativeProfessionals #CreativesOnTheGo #MovinkMakers
169 4
Mental health awareness month is upon us and we want to give a shout-out to anyone out there struggling, yet creating. ⁣
We see you and you're absolutely wonderful. 😍⁣
⁣
Art by @chibirdart 🐤💓⁣
#MentalHealthAwareness #webcomic #comic #webtoon
833 10
Meet the NEW Wacom Movink 🆕💥 first of its kind OLED pen display perfect for creative professionals on the go!

A professional device that you can easily pack and carry with you anywhere, everywhere.

If you  switch workstations, visit clients,  travel frequently or work in different locations and studios, this device is all you need.

Follow the link in our bio and discover all of the benefits of our NEWEST product: Wacom Movink

Now, get ready to Make your move! 😎

#WacomMovink #CreativeProfessionals #CreativesOnTheGo
2400 109